Break the mental traps killing your dream business.

Biasd is a one-of-a-kind clarity tool to help founders, creators and side-hustlers to overcome the unconscious cognitive biases destroying their potential.

LEARN MORE

★★★★★

50+ happy customers

Already used by start-up founders, 7-figure business owners and side-hustlers at

You don’t need another course. You need to overcome your cognitive biases.

Here’s the hard truth, whether you’re a solopreneur, creator, founder or business owner you don’t need more information, you need direction.

You already know what to do. But you’re not doing it.

  • You’re consuming instead of creating.

  • Planning instead of launching.

  • Keeping busy instead of scaling.

In an AI world, your future is dictated by how well you execute, not how much you know.

That’s why we created biasd.

What founders are saying about biasd.

Oliver P.

Agency Owner

★★★★★

“Biasd helped me identify the bottle-necks in my approach to scaling my agency and helped me identify the unproductive work patterns stunting our growth. Since using Biasd we went from 70k to 100k MRR in 2 months.”

Marcus T.

Property Manager

★★★★★

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Kevin G.

Startup Founder

★★★★★

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What’s inside?

Outsmart your own brain.


21

Finally understand the invisible mental traps, stumbling blocks and plateau causing patterns that are stopping your from creating, launching and scaling your dream business.

biasd Traps

1 + 21

Start your journey with our Trap Identifier Prompt which will break through the self deception to find your most damaging trap, then use the 21 biasd Action Prompts to break the cycle.

Trap Identifier & Action Prompts

60+

Learn from creators and founders who faced and broke through the same traps you’re facing. Each story shows the shift that changed everything and the moves that turned struggle into momentum.

Game Changer Stories

100+

Skip the hours of listening. We hand pick short clips that speak directly to your trap and give you the insight, clarity and tools you need to break through faster.

Podcast Moments

BONUS

60+

A collection of mental models that challenge your unconscious perceptions and breathe fresh life into how you think about yourself, your work and your creative decisions.

Mental Models

BONUS

60+

Discover a mix of classic books and hidden gems that provide additional tools to move past your traps and grow with additional clarity and confidence.

Trap Breaking Books

Our users had their say.

Here’s what creators, founders and business owners say about biasd.

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Marcus T.
Creator

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Marcus T.
Creator

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Marcus T.
Creator

“Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam ut malesuada erat. Curabitur tristique tellus augue.

Marcus T.
Creator

“Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam ut malesuada erat. Curabitur tristique tellus augue.

Marcus T.
Creator

“Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam ut malesuada erat. Curabitur tristique tellus augue.

Marcus T.
Creator

“Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam ut malesuada erat. Curabitur tristique tellus augue.

Marcus T.
Creator

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Marcus T.
Creator

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Marcus T.
Creator

Buy once, yours forever.

Get instant, lifetime access to biasd. No subscription.

biasd Lite

Get access to prompts, insights and resources, but no traps.

£59


Trap Identifier Prompt

Use AI to find your deepest trap

60+ Founder Stories

All trap-based founder stories

100+ Podcast Moments

All trap-specific podcast clips

120+ Bonus Resources

All mental models & book recs.

BUY BIASD LITE
MOST POPULAR - 40% OFF

biasd Full

Get lifetime access to everything, plus free updates forever.

£59 £99


Trap Identifier Prompt

Use AI to find your deepest trap

60+ Founder Stories

All trap-based founder stories

100+ Podcast Moments

All trap-specific podcast clips

120+ Bonus Resources

All mental models and book recs.

21 biasd Traps

All biasd traps

21 biasd Action Prompts

66-day action breaking plans

BUY BIASD FULL →

Limited offer. One-time payment

Have any questions?

You got this far, which means you're really interested or you still have some questions. Either way, here are the most frequently asked questions.


  • Biasd is a self-governed, behaviour-rewiring system for entrepreneurs, side-hustlers, founders, creators and business owners.

    The tools, information and resources will diagnose the mental traps holding you back and gives you clear, actionable frameworks to think better, execute faster, and build momentum consistently.


  • Biasd maps patterns across three core business stages, Creating, Launching and Scaling, then shows you the specific traps slowing you down.

    You get targeted prompts, decision frameworks, and rewiring plans designed to break those patterns for good.


  • Biasd is for entrepreneurs, side-hustlers, founders, creators and business owners who want to stop self-sabotaging their own progress.


    If you’ve ever said “I know what to do, why am I not doing it?”, then this is for you.


  • No.


    Biasd is built on behavioural psychology, cognitive biases, and identity-level change.

    We’ve used first-hand experience to build the traps. You’ll use biasd and the trap-specific tools we’ve assembled to actually shift how you operate.


  • Most tools focus on your brains software, clogging you up with endless knowledge and unneeded apps, biasd works on your operating system.

    It gets into your patterns, triggers, loops, and blindspots.

    When you upgrade the OS, everything else scales easier.


  • Buy once. Keep it for life.


    Biasd comes with lifetime access and ongoing updates.


  • Yes, any improvements, new traps, new frameworks, new rewiring modules, and new tools are included automatically.


  • No subscriptions. No monthly fees.
    Just a one-time purchase.


  • Not exactly, but for our users it has become the thing they actually needed: a clear self-governed system to understand their own behaviour and fix the patterns blocking their performance.


  • No, biasd is simple, guided, and made for busy founders.


    If you can answer questions and follow a framework, you can use biasd.


  • See our Refund Policy here.


  • Start with the Trap Identifier Prompt.

    It identifies your top friction point and guides you through the exact rewiring path to solve it.